A couple years ago I watched this video,
It was an interview to the person responsible to dress up the Sex Pistols, the one and only, Dame Vivienne Westwood. On this interview, they asked her about fashion in recession and environment, and her top tip was “Buy less, choose well”.
I really admire her after that. It is so true what she is saying, there are so many high street shops that they are producing ludicrous amounts of “wear me one time and throw me” clothes out there, the environmental impact that these clothes have is GRANDE.
First of all the thousands and thousands of cubic meters of water used to grow the cotton, then the energy used to mass produce thousands of garments, plus the fuel and carbon emissions generated for transporting these garments from remote areas to the high street, and the cherry on top of the pie, the five year old hands picking cotton and sewing. So you can have your bad ass hipster East London Plimsoles for £5 quid. Ouch!!!!
In the picture above you can see a pair of Mexican made Levi’s bought in 2008 (left), and a pair of Topman jeans bought like a year ago. I’ve been wearing them all the time for work and going out and I always follow the washing instructions, they are both worn down because I ride my bike all the time and as you can see the Topman jeans are about to get holes anytime soon, and the Levi’s well they still can go on for a couple of years. Oh! and another thing, both jeans were raw blue, like proper old school blue jeans. What did I learn from buying at Topman? Well, that they have shit and expensive jeans that won’t last, and that I would rather spend a tiny bit more for something that would last. Also it doesn’t mean that you have to spend loads of money to get good quality, one good example are DICKIES, Yeah! The cholo’s (mexican gangster) choice. Dude!!! Those things are cheap as F**K and they last you for years, you can even sell them on Ebay after used them for years, and get a bit of money back while saving the planet . I even gave some of mine to my friends, when I don’t fit in them anymore.
So do like Dame Punk says “BUY LESS, CHOOSE WELL”
Ps: I always support any thing that is GO GREEN, but not washing your bras? mmmmmmh! Not sure about stinky boobs.